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Road to Imola

Tipo di progetto



luglio 2023



Five days on tour from Milan to Imola, discovering the most striking corners of an Italy to tell our Indonesian guests about.

The goal has been to create an itinerary that would inspire Indonesian influencers to tell about their experience in Italy among villages, roads, food and museums riding the brand's motorcycles.

Before we reached Motul Hospitality at the circuit in Imola, we had ridden the world's most beautiful road, seen the sunset from the thrill terrace and the world's shortest river, tried traditional culinary specialties in unique villages, and visited Italy's Motor Valley.

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